Dr. Charles Armitage and Dan Blake founded Florence to make care outstanding, through innovation and technology.
For too long, our over-stretched healthcare system has pushed more staff to leave the sector than to stay; with ever-growing vacancies and Covid-19 adding to the pressure.
Florence is a backbone of support for care teams, with a goal to permanently fix the global healthcare staffing crisis.
Since launching in 2017 in the UK, we've made it our mission to help staff and organizations take control and work with flexibly and freedom. Today, we operate in the UK, France and Canada.
We’re a tech company with a purpose. Together, we’ll revolutionize healthcare staffing for good.
We created Florence to put people back at the heart of care.
Dr. Charles Armitage
CO-FOUNDER AND CEO